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Shorten our sales cycles

By focusing on shortening our sales cycle we can directly impact revenue by allowing us to close more deals each quarter.

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Be a world-class sales team

From leveling up our team to improving existing processes, let’s aim to be a world-class team year-round.

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Breakout company of the year

Achieve record numbers across all of our sales teams.

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Increase monthly qualified leads by 15% this year

Keeping a healthy pipeline will help us achieve sustainable growth year-over-year. Let’s focus on staying aligned with marketing on narrowing down our ICP and letting that influence sales activities across the team.

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Increase customer lifetime value (LTV) by 15% YoY

New revenue isn’t the only way to grow our business, but rather expanding existing customers who have already bought into our product/service. This year, let’s focus on customer retention as well as upsell and cross-sell opportunities.

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Reduce monthly customer churn to <1%

In order to achieve healthy and sustainable growth, we need to do everything we can to ensure that our churn rates remain low. This is especially true for preventable churn cases.

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Create $1M in new ARR

As a company, we want to increase our ARR by $1M this year. As a sales team, we can contribute to this by optimizing and/or increasing existing activities.

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